Future CIM events

We are just into the new season of events in the North of England but alreay the teams are thinking of topics for September to November.
So, if you have any suggestions we want to hear about them. If you have a proposal for an event you would like to do for us then send me a word doc or pdf outlining the session and I will upload it to our shared system for branches to consider and follow up on directly.

Marketing Live - hurry, hurry, hurry!

Firstly sorry guys for not posting last week.
Secondly, there is a theme this week for the two entries I am going to do and that is events.

Those of you that are thinking about attending Marketing Live (www.marketinglive.co.uk) you should know that tickets are going fast but the organisers have extended the early bird booking until the end of this week (28th Feb) so hurry, hurry, hurry and make sure you don't miss this exciting new event.

See you there!

It's all about the people

I wanted to share with you a recurring theme of this week and that is people.

At the Humber event Gareth Morgan talked about treating the customer as if they were your mother, and I have repeatedly been referring to partnerships only working on the strength of the people involved.

Marketing is in fact all about people. Forget the argument of whether marketing is an art or a science, incidentally I think it is a merging of both, but think about the individuals, the mothers, daughters, brothers etc. At the end of the day people buy from people and that is what we are in the business of facilitating.

So the please for this week is don't forget the people!

It's your CIM

I've really got the bug for podcasts at the moment! My latest one entitled 'It's your CIM' was recorded whilst trapped in the London snow last week. The discussion with Jon Twomey is designed to highlight the main benefits of membership and hopefully inspire members to do more with their membership.
You can find it at www.cimnorth.co.uk/podcasts.php From this page you can also download the latest CIM benefits factsheet to enable you to get the most from your CIM.

Why should I join CIM?

I recently met with Shirish, who wanted to know the benefits of joining CIM to him and his already established marketing career. We had an interesting discussion, which I have turned into a podcast so that you can all hear what those benefits were as they may apply to you... http://www.cimnorth.co.uk/podcasts.php