Find out what you are missing!

This week Durham Tees Valley Branch held an event on Segmentation in the tourism sector, bringing what can sometimes be thought of as a dull side of marketing to life with a different spin on targetting customers. Also, this week Cheshire Group held an event at McCann Erickson titled 'Branding - what's it for?' The session, lead by Carol Smith and David Glone of McCann's, debated the Olympic logo and the broader meaning of what branding is all about.

If you didn't attend either of these then you have missed out, but you can download their slides at www.cimnorth.co.uk/handouts.php
If you don't intent to come to any events this season then you are a fool!
Especially as they are now FREE to members
visit www.cimnorth.co.uk/events.php